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The OU: A blueprint for excellence in large document production

A trusted partner of the OU from the early 1990s – Visual Identity plays an important role in supporting this organisation – particularl...

Posted on 2nd September 2024
Insight | knowledge piece | Project | Work

‘Herd’ around the World: The Concrete Cows cemented MK’s brand in history

Milton Keynes is a city known for its forward-thinking, innovative and unique brand. One of the most iconic symbols of this is the Concrete ...

Posted on 14th August 2024
Awards | Creative | Digital | Insight | knowledge piece | Work

Cracking the code for e-commerce success with Shopify Plus

LOCAL HEROES SERIES During World War II, Bletchley Park became a pivotal site for the Allies’ codebreaking efforts, playing a crucial role...

Posted on 12th August 2024
PARIS OLYMPICS 2024
Insight | knowledge piece

Maintaining Consistent Results in Marketing: Lessons from the Paris 2024 Olympics

The path to gold: A journey of dedication and excellence The journey to Olympic gold is paved with dedication, consistency, and unwavering d...

Posted on 2nd August 2024
Creative | Insight | knowledge piece

Beyond the numbers: Why full-service marketing support is more than just cost-effective

When considering marketing solutions for your business, cost-effectiveness is undoubtedly a crucial factor. However, Visual Identity’s ful...

Posted on 29th July 2024
Digital | Insight | knowledge piece

Achieving marketing gold: Vi’s Olympian approach to comprehensive marketing campaigns 

The world anticipates the grand opening of the Summer Olympics, in Paris, on July 26th. Visual Identity draws inspiration from the Games‘ ...

Posted on 26th July 2024
Digital | Insight | knowledge piece

Lessons from England’s Euro 2024 success – Winning digital marketing strategies

England’s impressive run in the Euro 2024 finals, offers valuable lessons for businesses aiming to achieve digital marketing strategies.

Posted on 16th July 2024
Digital | Insight | knowledge piece

How to develop a match-winning website

What to consider when building a visually appealing and technically rich website. As the UEFA Euro 2024 final approaches, the excitement for...

Posted on 14th July 2024
Creative | Insight | knowledge piece

10 Reasons to become a visual identity pro

As the course at the 152nd Open Championship at Royal Troon, fills with the world’s top golfers, we draw inspiration from the world of gol...

Posted on 12th July 2024
Digital | Insight | knowledge piece

The art of the assist!

Ensuring your website scores without red cards It’s not just the functionality and technology that create an outstanding website; design, ...

Posted on 9th July 2024
Digital | Insight | knowledge piece

The power of a cohesive marketing strategy to elevate your brand

According to a recent survey, 83% of global CEOs believe that a cohesive marketing strategy can significantly drive business growth. Achievi...

Posted on 8th July 2024
Digital | Insight | knowledge piece

Turbocharge your SEO with Visual Identity

Discover the need for speed and our drive to make you first. As the excitement builds for this weekend’s British Grand Prix at Silverstone...

Posted on 4th July 2024